Is it your birthday? You can now have tears of joy all you want! The famous soft drink producers at Dr Pepper have introduced a new way to baffle their customers with their arguably the most confusing recipe.
Supplying with their traditional riff on root beer, the beverage brand is venturing in uncharted territory. With cake-flavored soda Dr Pepper, the company is offering its fans with a novel way to celebrate their birthdays without the need for baking.
And if you’re wondering why you haven’t seen this flavor on shelves, it’s because it’s super exclusive. A Twitter user, @JKMerm, who posted a picture of the can, explained:
“I’m part of the Pepper Pack, which is the Dr Pepper brand ambassador program! They sent me a few cans of this for my birthday!”
According to several posts on social media, the new limited edition of this beverage was introduced in the markets in 2018.
However, cake-flavored soda remains unknown, thanks to the complicated way on how fans can get their hands on the drink. The beverage is only available to members of Dr Pepper’s exclusive “Pepper Pack” club.
Described as an elite “squad” of 23 of the drink’s most enthusiastic fans, the Pepper Pack allows members exclusive access to a range of limited flavor, including the birthday cake.
The flavor comes complete with a hat, balloon and a note thanking the receiver for their work as a Dr Pepper ambassador.
The note reads:
“To the Birthday Pepper, Since you’re a die-hard Dr Pepper fan, your birth month is, well, kind of a big deal to us.”
“So, to celebrate, we’ve created a limited-edition Birthday Cake-flavored Dr Pepper and some exclusive party supplies to help commemorate your existence. Don’t drink it all in one place. Or do. It is YOUR birthday after all. Happy birthday, The Dr Pepper Team.”
The maroon, white, and sprinkle-covered indicates that the Icing on the Cake flavor is limited-edition.
Now, to answer your eagerly waiting question weighing on your mind, “HOW DO I GET THIS FLAVOR?!” You’re required first to show your devotion by applying to join the Pepper Pack.
To join the Pepper Pack club, you need to be a die-hard fan of Dr Pepper and have a social media account.
You also need to answer around 23 questions for your membership to be approved.
Some of the questions include, “What are your favorite Dr Pepper flavors?”, “How often do you think about Dr Pepper?” and “Where do you usually get Dr Pepper?”