Our current era surrounds itself with the ease of the Internet and social networking sites and has provided the opportunity for global communications.

One major result of our hyper-connected world is the ability for images, videos, and trends to go viral — reaching millions of people within a very short period of time.

The Internet can launch people to fame, it can also damage reputations, as is often the cause when offensive Tweets resurface or an unseemly secret is exposed.

Sometimes Internet “Challenges” have even proven to be fatal.

The latest viral trend terrifying parents is the “Momo Challenge,” a game played via WhatsApp that encourages children to self-harm and eventually commit suicide.  If players fail to complete the challenges in the game, they receive threatening messages from an avatar dubbed Momo, a bird-like woman with eyes protruding out of her head, who says the user will be cursed with an “evil spell.”

While Internet conspiracy experts are skeptical that the challenge is real, many remain concerned about the risks of exposing their children to an unpredictable online world.

According to TMZ, even Kim Kardashian has gotten involved, begging YouTube to take action against these videos.

The Cyber World can be a scary place.